Selling Professionally: A Guide to Becoming a World-Class Sales Executive - Paperback

by Beth Rogers (Author), Jeremy Noad (With)

You don't have to be born a world-class salesperson you can become one.

There is a common misconception that selling is an art. It isn't. It's a professional service that helps customers get what they need or want. To become a sales professional you need to understand what to do, how to do it and how to do it well. Selling Professionally will equip early career professionals with the knowledge, skills and behaviours needed to succeed in sales. Using a blend of robust research and real-life examples, this book will be an invaluable guide in your learning journey.

Read this book and learn how to:

• Win customers and keep them
• Sell successfully in many different industries
• Pursue a successful career in sales

Author Biography

Dr Beth Rogers, FaPS, PFHEA, is known for pioneering sales education in higher education and has worked with several universities and professional bodies in Europe on their programmes. She is an author and co-author of many books and articles on best practice in sales. Before her academic career, Beth worked in business development roles in the information technology sector.

Dr Jeremy Noad, FaPS, FRSA, is an award-winning sales and marketing professional with over twenty-five years' experience. In the last ten years, he has worked with businesses in over fifty countries to grow revenue, increase profits, and improve productivity and effectiveness. He is an advocate for improving the professional status of sales and supporting individuals and organisations that want to improve their sales success.