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Meet our Maidenform® Love the Lift® Custom Lift® Strapless Bras for women – designed to stay put while giving you shape and support you can count on. Its Stay Put Power Band and ComfortGrip® lining help keep your bra in place, so you can move confidently without slipping or adjusting. Custom Lift® technology provides a personalized boost by bra cup size – from an ultimate lift for A cups to a natural lift for D cups – while underwire support and lightly lined demi coverage bra cups create a smooth, no-show look under clothes. Convertible, removable straps let you wear it multiple ways: strapless, halter, crisscross, one shoulder, classic, or cross one shoulder, making it a true multiway bra essential. Tailored bra cups enhance comfort and invisibility, so whether you’re wearing it for weddings, special events, or everyday outfits, you’ll get a fabulous fit and stay-up confidence all day.