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by Samantha Zink (Author)
I Have a Confession: I Built a Global Influencer Agency with No Roadmap
Samantha Zink has witnessed the chaos of the fashion PR world in NYC and the wild, unpredictable nature of influencer management. Now, she's ready to spill the tea. In Delusional, Samantha shares her unfiltered journey from working in fashion PR to taking a leap of faith and risking it all to start her own influencer talent agency, all because a little voice inside told her she deserved to take a chance on herself for once, that she was meant for something more extraordinary. A running theme in her story, Samantha trusted her intuition, and got to work. She founded and became the CEO of Zink Talent, a global talent agency for influencers and digital creators. In Delusional, she dishes on everything from starting an agency with no money, signing clients, navigating brand deals, building her team, the evolution of social media creators, and the truth that no one shares about influencers and the industry. Part juicy tell-all, part practical guide, this book is a must-read for any young professional who's ever dreamed of taking a chance on themselves and starting a business, or for anyone who's simply interested in the real world behind the social media industry. Samantha holds nothing back as she shares the lessons she's learned on her path to success, such as:SAMANTHA ZINK, based in Los Angeles, is the founder and CEO of Zink Talent, a talent management agency representing digital creators and influencers. The agency's impressive portfolio includes partnerships with renowned brands such as Adidas, Bvlgari Patrick Ta, Celine, Charlotte Tilbury, Dior Beauty, Fendi, Michael Kors, the NBA, Nike, Puma, Rare Beauty, and YSL Beauty.